NBC Hurricane Sandy Telethon Raises $23 Million
NBC’s “Hurricane Sandy: Coming Together” telethon raised $23 million for the Red Cross’ relief efforts in the wake of Hurricane Sandy. The all-star benefit last Friday featured performances by Bruce Springsteen, Christina Aguilera, Sting, Billy Joel, Jon Bon Jovi, Mary J. Blige and Steven Tyler, as well as appearances by Jimmy Fallon, Tina Fey, Jon Stewart and Whoopi Goldberg.
“We are incredibly grateful and humbled by this outpouring of support for those who are suffering as a result of Superstorm Sandy,” said Peggy Dyer, chief marketing officer for the American Red Cross, in a statement. “Our preliminary results of nearly $23 million raised are an extraordinary example of how the American people pull together in times of disaster. Their generous donations will go directly to those in need, and we urge the public to continue to give. We also thank the dedicated and talented team at NBCUniversal for the millions of people they have helped through this telethon.”